MES LAB & RDI Vietnam Workshop

MES LAB WORKSHOP SCHEDULE 

Seminar

IMPROVING CUSTOMER EXPERIENCE & BRAND RECOGNITION THROUGH SMART DESIGN OF PRODUCT PACKAGE

Hosted by: Multi Engineering Solutions Laboratory

Date: 19/03/2019

Place: Seminar Room

TIME

CONTENT

9:00 – 9:30

Registration

9:30 – 10:00

Improving Product's Competitiveness  through Customer Experience Oriented design

(Packaging design specialist, S-River Agency)

Speaker: Ms. Trang – Packaging Design Specialist, S – River Agency

10:00 – 10:30

Information Visualization Technique on designing packages (UX design team leader, MES LAB)

Speaker: Ms. Mai Phuong Hue, MESLAB

10:30 – 11:00

Developing interactive packages for product marketing campaigns (Technical manager, MES LAB)

Speaker: Mr. Ngo Xuan Binh – MESLAB

11h30

End of Conference

Workshop

GENERATION, DEVELOPMENT AND EVALUATION OF “INTERACTIVE PACKAGING” IDEAS TO IMPROVE CUSTOMER EXPERIENCE & PRODUCT COMMUNICATION

TIME

CONTENT

13:30 – 14:00

Registration

14:00 – 14:30

(Introduction part) "Interactive Packaging" - new technical trend and methods to approach

14:30 – 15:30

Practice guideline

15:30 – 16:00

Brainstorming and developing the ideas

16:00 – 17:00

Presenting the idea, evaluating, grading and awarding

17:00

End of workshop

RDI WORKSHOP SCHEDULE 

Seminar

EMPOWERING R&D, TECHNOLOGICAL APPLICATION AND DEVELOPMENT OF NEW BUSINESS MODELS FOR PACKAGING INDUSTRY IN THE CONTEXT OF INDUSTRY 4.0 AND NEW TRENDS OF INTERDISCIPLINARY COOPERATION

Hosted by: RESEARCH & DEVELOPMENT FOR INNOVATION VIETNAM (RDI VIETNAM)

Date: 21/03/2019

Place: Technical Seminar Room

TIME

CONTENT

9:00 – 9:30

Registration

9:30 – 10:00

The packaging industry: Applying technologies in context of Industry 4.0

Speaker: Mr. Hoang Quang Huy – Secretary, RDI Association

10:00 – 10:30

Integrated Product - Service Business Model for improving value and competitiveness in product packaging industry

Speaker: Mr. Ngo Xuan Binh, RDI Association

10:30 – 11:00

Integrating industrial design, manufacturing, supply chain and social network for optimizing the cooperation between Enterprises' departments: Technical, Marketing, Design, Manufacturing, Business and Brand

Speaker: Mr. Le Sy Loc – RDI Association

11h30

End of Conference

Workshop

EXPERIENCING THE LAUNCH OF A R&D PROJECT:

DEVELOPMENT OF AN INTEGRATED PRODUCT - SERVICE BUSINESS MODEL FOR PACKAGING INDUSTRY

TIME

CONTENT

13:30 – 14:00

Registration

14:00 – 14:30

(Introduction part) Integrated Product - Service Business Model: New trend in packaging

14:30 – 15:30

Practice guideline

15:30 – 16:00

Brainstorming and developing the ideas

16:00 – 17:00

Presenting the idea, evaluating, grading and awarding

17:00

End of workshop

PROPAK VIETNAM 2019 - QUICK FACTS
10,000 Sqm/Exhibition Area  554 Exhibitors| From 31 countries / regions 9122 Trade Visitors| From 31 countries/ regions 8 International Group Pavilions